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KHOJ EVOLUTIONS
Delhi, Delhi, India Posted 1h ago
Workowon is looking for a results-driven Marketing Executive to plan marketing campaigns, identify growth opportunities, build strategic partnerships, and increase brand awareness and user acquisition. If you enjoy creative problem-solving, campaign planning, and exploring new ways to reach audiences, this role is for you.
About Workowon
Workowon is a professional networking platform where jobs, connections, and communities come together. Our goal is to connect job seekers, professionals, recruiters, and businesses through a unified professional ecosystem.
Key Responsibilities
Plan and execute marketing campaigns to increase brand awareness and platform adoption.
Research target audiences, competitors, market trends, and growth opportunities.
Develop strategies to attract job seekers, professionals, recruiters, and businesses.
Coordinate online and offline marketing initiatives.
Identify influencer collaborations, community partnerships, and promotional opportunities.
Explore college partnerships, campus marketing, and student outreach.
Assist with digital advertising campaigns and promotional activities.
Collaborate with social media and PR teams on integrated campaigns.
Monitor campaign performance, website traffic, registrations, and conversions.
Track marketing metrics and prepare performance reports.
Recommend improvements based on campaign results and audience behaviour.
Support product launches, referral campaigns, and user acquisition initiatives.
What We Offer
The opportunity to contribute directly to marketing strategy and growth.
Hands-on experience with real campaigns and growth initiatives.
Opportunities to explore partnerships and new marketing channels.
A collaborative environment that encourages experimentation and learning.
Requirements
Bachelor's degree in Marketing, Business Administration, Communications, or a related field is preferred.
Strong communication, research, and problem-solving skills.
Basic understanding of digital marketing and campaign planning.
Familiarity with social media marketing and audience targeting.
Knowledge of Excel or Google Sheets.
Experience with Meta Ads, Google Ads, or analytics tools is an advantage.
Freshers with relevant internships or practical marketing experience are welcome.