Philips
Gurugram, Haryana, India Posted 5d ago
Philips is looking for a senior member of the commercial marketing team to fuel the growth story for the Sleep & Respiratory Care team in India. Together with the sales team, you will be actively involved in implementing the go-to-market strategy and accelerating omnichannel performance.
Key Responsibilities
Driving product planning and business forecasting process across and in collaboration with various functions of the organization.
Gathering and analyzing market information to define existing market, map competition, current Rxber-patient trends, and potential partnership avenues.
Understand and define customer personas, analyze consumer needs to touchpoints across CDJ.
Propose and manage ATL-BTL activations, formulate upstream-downstream product strategy for the assigned portfolio.
Propose market relevant introductions and drive new product planning and launch execution.
Recommend contemporary commercial policies including deals, discounts, offers, and bundles to ensure competitive positioning.
Support B2B, hospital-institutional sales, and government health agencies like Railways and PSUs.
Work with external third parties to assess partnerships and licensing opportunities.
Work closely with sales team to identify tender opportunities and lead end-to-end tender management processes.
Requirements
Experience: 8+ years in marketing or sales with significant experience in a dynamic product management role or sales manager role.
Experience in health care, pharma, or med-tech.
Data-driven, insight-based approach and numerically savvy.
Excellent written, interpersonal, and verbal communication skills.
Demonstrated ability to work in a matrixed environment.
Project management approach with ability to prioritize tasks to drive business.
Preferred Qualifications
Exposure to government business and institutional sales.