Grafana Labs
Remote Posted 4d ago
Grafana Labs is looking for an enthusiastic, tech-forward product marketer to grow our Observability products by boldly positioning them and running campaigns to attract, convert and retain customers. You will be in charge of the messaging and positioning for a broad product area while working closely with product managers and marketing teams to deliver campaigns, content, events, and training.
What You'll Be Doing
Actively partner with and teach product managers to define product value, messaging, and go-to-market strategy.
Partner with product management and engineering to create reference architectures and implementation guides.
Own customer lifecycle campaigns to strategically shape marketing programs and drive growth.
Conduct market and customer research to understand pain points, competition, and opportunities.
Teach go-to-market and sales teams our products capabilities and the value they provide.
Requirements
4+ years of relevant experience in product marketing, solutions marketing, or product management.
Experience with marketing and selling to a technical audience.
A passion for open source, cloud native, and infrastructure technologies.
Experience working with AI tools like ChatGPT and Claude to automate messaging and workflows.
Preferred Qualifications
Demonstrated quantitative analytical skills for analyzing campaign performance.