Content Executive

Swiggy is seeking a Content Executive to stay attuned to Chandigarh’s food and lifestyle scene, translating experiences into engaging written and multimedia content for Dineout Mag.

Key Responsibilities

• Stay attuned to Chandigarh’s ever-evolving food scene, from street food stalls to upscale restaurants, and translate these experiences into engaging written content.

• Collaborate with the team to develop content strategies that drive engagement and follower growth.

• Create and deliver compelling, scripted content that aligns with the page's theme and resonates with the target audience.

• Attend food events, tastings, and restaurant openings to gather first-hand information for posts.

• Write scripts for engaging reels to captivate our audience on social media.

• Conduct research to stay updated on the latest trends and developments in Chandigarh’s F&B, lifestyle, cultural, and entertainment scene.

• Edit and proofread content to ensure accuracy, consistency, and adherence to Instagram page style and guidelines.

• Monitor and analyze the performance of content initiatives, providing insights and recommendations for optimization.

• Assist in managing the content calendar to ensure timely delivery of content.

Requirements

• Proven content writing experience, preferably in lifestyle or hospitality industries.

• Comfortable being on camera and/or has proven experience as an Anchor, Host, or Presenter, preferably in the F&B or lifestyle domain.

• Excellent writing and editing skills, with keen attention to detail and grammar.

• Passion for exploring and discovering Chandigarh’s F&B, lifestyle, cultural, and entertainment experiences.

• Proficiency in content management and social media platforms.

• Familiarity with SEO principles and keyword research tools.